Taylor Swift brought perhaps the biggest surprise of 2020 in the music industry when it announced its new album folklore only for one day in advance. While other superstars have used the surprise strategy before, its revelation was completely unlike anything the former star in the country had done before, and her fans responded by streaming the 16 songs on the set, non-stop since they were first released less than a week ago.
Even though it’s only been a few days folklore came, the kit is better than the previous Swift kit lover, and although no balls were promoted before the length fell, several cuts garnered larger streaming amounts when they first appeared than any of the intensely publicized singles from her latest project.
When Swift started it lover The era with the positive single “Me!” last spring was a huge moment in the music industry. The song debuted at number one on Spotify’s charts in the US with 3.578 million games. That’s a very healthy amount, but three feet away folklore they did even better on the first day, including the movie “The 1”, which is the first on the scene, so it won the most games, at least when the fans first started listening. This song also opened at number 1 on the list of most played songs, which is played only in the USA, but beat only “Me!” By almost exactly 600,000 streams.
Types lover The single “You Need To Calm Down”, which began on the first day of last summer, introduced 2.46 million Spotify streams. Compared to nine folklore songs that appeared last Friday.
The third lover Start, his title track, performed worst of all singles, starting with just 1.85 million streams when fans could press the game for the first time on this tune (August 16, 2019). All except one of the melodies folklore after arriving late last week he accumulated more flows.
What all this means is that with almost no proper promotion and very little warning, many of the songs on Swift’s new album perform better on Spotify than the singles from her last album, even if they lover The cuts were supported by advertising campaigns and a media flurry.
This phenomenon has several possible explanations, but the simplest seems to be that the fans were so excited folklore they hurry to stream it … and keep coming back to the next one, because it’s obvious that there’s a big audience that enjoys what they hear.